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Human Experience Intelligence Platform

From fragmented signals to confident, governed action

proHX is the intelligence engine between your data and your decisions — connecting patient, workforce, and operational signals into the clarity healthcare leaders need.

Patient signals
Workforce signals
Operational data
Public feedback
Survey streams
EHR events
The problem

Healthcare has more data than ever. Confidence in decisions is declining.

The core problem is not a lack of data — it's the inability to translate it into aligned action. Experience does not fail suddenly. It erodes, quietly, across journeys and segments, weeks before outcomes fail.

Fragmented signals

Patient, workforce, and operational data live in disconnected dashboards, reviewed in separate forums by separate teams.

Survey fatigue

Systems run 10–20+ surveys annually but response rates fall to 20–30%, with declining trust that feedback leads to action.

Conflicting dashboards

Different teams use different metrics, creating competing narratives about the same underlying problem.

No prioritisation layer

Without a clear intelligence layer, leaders default to the loudest problems — not the most important ones.

The platform

One intelligence engine. A governable human system.

proHX sits above systems of record and below leadership decision-making — complementing existing platforms, not replacing them.

60–70%of improvement time spent gathering data, not acting on it
4–6wktypical lag from signal to prioritised governance response
10–20+concurrent surveys in a typical health system with no unified view
1 in 3operational decisions made without workforce experience data
Intelligence Engine

Platform Core

Ingests signals continuously, constructs journeys automatically, overlays patient, workforce, and operational data — then prioritises what matters now.

  • Signal ingestion — read-only, API-based, event-driven
  • Normalisation and signal structuring at scale
  • Journey and segment engine — no manual mapping
  • Cross-signal correlation and leading indicator detection
  • Eight-domain Experience Framework
  • Prioritisation logic: impact × risk × repeatability
  • Learning loop — auditable, adaptive, continuous

Patient Module Capture

Contextual outreach and feedback capture across the patient journey — embedded, QR, and multi-channel. Right signal, right moment.

Workforce Reach Engage

Safe, flexible, and anonymous staff channels — capturing frontline pressure, barriers, and improvement signals before they become incidents.

CX Copilot Activate

Embedded AI agent that turns intelligence into reports, journeys, personas, stakeholder materials, and business cases. Makes the platform actionable.

Workforce Reach

Your staff already have the answers. We help them share.

proHX detects pressure signals from operational and clinical data, then opens a safe, anonymous channel for frontline staff to respond — in 30 seconds, on their own device.

Signal-triggered outreach
Reach-outs aren't scheduled — they fire when the platform detects elevated risk: readmission clusters, staffing pressure, complaint spikes.
Genuinely anonymous
No names, no device IDs, no shift-linking. Responses are federated and anonymised at source before they reach any analyst view.
30-second interactions
Designed for clinical environments. Staff respond between tasks — one rating, one sentence, done. No login, no survey fatigue.
Feeds directly into the platform
Every response is enriched, correlated, and surfaced in the intelligence layer — connecting frontline voice to operational and patient signals.
9:41 ●●●
proHX Reach Anonymous
Signal detected · Ward 7
Hi — we've noticed some pressure on Ward 7 this week. How are you feeling about your current workload?
😊
😐
😟
🔴
It's been a tough few shifts — short-staffed and the bay handovers are taking too long.
Received and logged — thank you. Your response is completely anonymous and will help improve resourcing decisions this week.
Contribution recognised — 3 colleagues also flagged handover pressure this week. Your voice shaped this week's action brief.
Your identity has never been visible to anyone — not your manager, not your team.
Patient Experience

Every patient has a journey. We help you see it — and hear it.

proHX reconstructs each patient's visit from signals your systems already hold — then opens a simple, personal channel for feedback at any point along the way. No generic surveys. No guesswork. Just the right question, at the right moment.

📱
Before you arrive
Pre-visit & Appointment
Appointment confirmation, pre-registration, and any preparation instructions are sent digitally. proHX can capture intent signals from this touchpoint — did the patient feel informed and prepared?
📋
Reception · 09:14
Arrival & Check-in
Patient checks in at reception. EHR logs arrival time, wait for first contact, and registration completion. The experience here sets the tone for everything that follows.
★ Feedback available
👩‍⚕️
Nursing · 09:31
Triage & Initial Assessment
Nurse records vital signs, triage category, and initial notes. This encounter is one of the most feedback-rich moments — patients often have strong feelings about how they were greeted and heard.
★ Feedback available · 👏 Shoutout
Waiting area · 09:44 – 10:38
Waiting
EHR timestamps show the patient waited 54 minutes before being seen. proHX knows this — so the question isn't generic. It's "You waited 54 minutes. How did that feel?"
Wait recorded: 54 min
★ Feedback available
🔬
Pathology · 10:41
Diagnostics & Labs
Lab orders, blood draw, or imaging are recorded in the clinical system. proHX detects which diagnostic steps occurred and can ask targeted questions about the experience in each.
★ Feedback available
🩺
Clinical · 11:02 · Dr. Ahmed
Consultation
The clinician encounter is logged with time, duration, and the treating clinician's name. Patients can rate the interaction, share a shoutout, or leave a comment — all tied to that specific appointment record.
★ Feedback available · 👏 Shoutout
💊
Pharmacy · 11:48
Pharmacy & Prescription
Dispensing is recorded in the pharmacy system. Was the wait reasonable? Did staff explain the medication clearly? These questions only appear if the patient visited pharmacy — never as filler.
★ Feedback available
🏠
Discharge · 12:15
Discharge & Aftercare
Discharge summary, follow-up plan, and aftercare instructions are captured. Patients can review their whole journey at this point — or receive a short post-visit survey covering everything in two minutes.
★ Full journey survey
11:02 ●●●
Your visit · City General
Today · 8 touchpoints
📱
Pre-visit
Appointment
📋
Check-in
Reception · 09:14
👩‍⚕️
Triage
Nursing · 09:31
Waiting
54 min · Waiting area
🔬
Diagnostics
Pathology · 10:41
🩺
Consultation
Dr. Ahmed · 11:02
How was your consultation experience?
👏 Send a shoutout
💊
Pharmacy
Pharmacy · 11:48
🏠
Discharge
Discharge · 12:15
Review your whole visit 2-min survey · all 8 touchpoints
How It Works

From signal to impact — one connected loop

Every step builds on the last. Small snippets of what the platform looks like in practice — from raw data flowing in, to action moving a metric.

01 · Signal Ingestion
Three streams. One intelligence layer.
Patient experience signals, frontline workforce responses, and clinical operational data flow in continuously — normalised and time-aligned into a unified schema. Read-only. No disruption to source systems.
Patient Experience
2,847 signals
Workforce Reach
891 responses
Operational / EHR
47,214 records
02 · Journey Intelligence
Patient and workforce journeys, overlaid.
Journeys are inferred automatically from signal patterns — no workshops, no manual mapping. Patient friction and workforce pressure are plotted on the same timeline, making convergence visible at a glance.
Check-in
Triage
Waiting
Consult
Pharmacy
Discharge
Patient
Workforce
Positive
Moderate
High friction
2 convergence points — Waiting & Discharge
03 · Moments That Matter
Where signals converge, something real is happening.
The engine surfaces convergence points as named moments — not raw alerts. Each moment carries its evidence: which signals, how many patients, how long it's been building.
High Ward 7 · Discharge & Handover Friction
Patient delay ↑ Staff pressure ↑ 3 complaints this week 847 patients affected Building since Tue
Medium Outpatient Clinic A · Wait Experience
Wait sentiment declining Short-staffed Tue–Thu 312 patients affected
04 · Prioritised Actions
What to act on, ranked by impact and evidence.
Every moment is scored by patient volume, signal confidence, and operational urgency. Leaders see a clean ranked list — not a wall of data to interpret themselves.
01 Ward 7 discharge process review High 847 affected
02 Outpatient Clinic A wait communication Medium 312 affected
03 Pharmacy discharge counselling consistency Medium 156 affected
05 · Experience Scorecard
KPIs, compliance, and satisfaction — in one view.
Every signal maps to a metric someone is accountable for. Satisfaction scores, CQC compliance indicators, and wait-time NPS are calculated automatically — no manual aggregation, no stale spreadsheets.
Patient Satisfaction
4.2 / 5
↑ +0.3 vs last quarter
CQC Compliance
94%
↑ On standard
Wait-time NPS
+38
↑ +12pt vs baseline
Staff Wellbeing
71%
↓ −4pt · flagged
06 · CX Copilot
Ask. Analyse. Act.
CX Copilot turns intelligence into outputs — briefings, journey analyses, stakeholder narratives. Natural language in, board-ready content out. No analyst hours required.
You
Build a brief on the Ward 7 discharge issue
3 signal sources converging since Tuesday
847 patients affected in Q1 — up 23% on prior quarter
Board brief drafted — open brief
07 · Output & Learning Loop
Board-ready. Trackable. Compounding.
Export structured outputs directly into leadership cadences. Track whether actions moved the metrics. Each cycle builds the evidence base — the intelligence compounds over time.
Export ready
Board Brief · March 2026
PDF PPTX Word
Progress tracked · Ward 7
54% 71%
Discharge satisfaction
12 weeks post-action
CX Copilot

Explore the platform — with the agent that powers it

CX Copilot works alongside your team to turn intelligence into action. Ask it anything about proHX — it will guide you through the platform as if you were already inside it.

CX Copilot
Active — ready to explore
Hello — I'm CX Copilot, the intelligence agent embedded in proHX.

I'm here to help you explore what the platform does and how it works in practice. You can ask me about any part of the platform, or choose a topic below to get started.
How does the engine work? Show me a use case Data privacy vs. survey tools
Explore:
Who it's for

The people proHX is built for

Three users. Three different relationships with the system. One platform that changes what each of them can do.

S
Sarah
Head of Patient Experience · NHS acute trust · Reports to CNO
Core frustration

Spends most of her time producing reports, not acting on them

Biggest blocker

Can't connect what patients say to what operations teams see

What keeps her up

Knowing something is wrong before she can prove it clearly enough to act

Without proHX
"I know what the problems are. I've known for months. What I can't do is show the system why they matter."
  • Manually compiles data from 6+ sources for every board report
  • Wednesday spent deciding which version of the data to present
  • Complaints arrive weeks after the incident window has closed
  • Board asks why the same issue appeared last quarter
With proHX
"For the first time, the ops lead and I are working from the same picture."
  • Prioritised discharge risk surfaced automatically — no searching
  • CX Copilot drafts board report section in minutes, not days
  • Patient and workforce signals connected for the first time
  • Time saved redirected to designing the intervention itself
J
James
Director of Operations · Regional hospital group · 4 sites
Core frustration

KPIs tell him what broke. Nothing tells him what's about to break.

Biggest blocker

Experience data and operational data reviewed in completely separate meetings

What keeps him up

Making resource decisions that look rational on paper but feel wrong in practice

Without proHX
"My dashboards are full of data about what happened last month. What I need is something that tells me where we are heading."
  • Calls three people to diagnose an ED wait time spike
  • Governance meetings reviewing last quarter — window for action closed
  • Resource decisions made without workforce experience context
  • Complaint arrives Friday — the signals were there all week
With proHX
"The governance meeting now runs from current intelligence. The conversation shifts from history to what we do this week."
  • ED rise and workforce strain signal connected before first call
  • Governance runs on current intelligence — two risks tabled before it starts
  • Site 3 reallocation changed because workforce data is visible
  • No complaint — handoff gap addressed the day before
P
Priya
Inpatient Service Manager · General Medicine · 3 wards, 87 beds
Core frustration

Finds out about patient experience problems through complaints — always too late

Biggest blocker

Staff tell her everything face to face. None of it makes it into any system.

What she can't see

Whether declining staff morale on Ward B is connected to rising patient dissatisfaction on the same ward

Without proHX
"My staff tell me everything — but only face to face. As far as the organisation is concerned, it doesn't exist."
  • 07:45 — verbal handover flag about pain meds. Nothing written down.
  • 40 minutes filling a rota gap — managing nothing else in that time
  • Complaint arrives about an incident three weeks old
  • Ward B skill mix concern stays in her notebook all month
With proHX
"I know. And it's already in front of the general manager." — said to a ward HCA for the first time.
  • 07:30 — Ward B pattern visible before she reaches the ward
  • Rota escalation includes patient impact evidence — prioritised differently
  • Complaint becomes input to systemic fix, not just a document to close
  • Three anonymous workforce submissions already corroborating the concern
For the CTO & COO

How it actually works in messy, real-world environments

Healthcare IT estates are not clean. proHX is designed for messy environments — not ideal ones. Here is the honest answer to every technical objection.

Source Systems
EHR, HRIS, surveys, social, ops data
Signal Ingestion
Read-only · API or file transfer · No system replacement
proHX Engine
Normalise · correlate · journey map · prioritise
CX Copilot
Synthesise · brief · govern · communicate
Leadership
Confident, prioritised, governed decisions

Integration Designed for messy estates

Connects read-only via API where available, and via structured data export or secure file transfer where APIs don't exist. No write access. No workflow disruption. If the integration breaks, source systems continue normally.

Start with what you have — a single survey stream or EHR event feed — and expand coverage over time.

Residency Data stays where it needs to stay

Supports regional data residency requirements including sovereign cloud deployment. Organisations can define exactly which data leaves their environment, in what form, under what conditions. Specified contractually before any integration begins.

Multi-market groups supported via separate tenancies with distinct residency configurations.

Privacy Population intelligence, not individual surveillance

Built to detect patterns across journeys and segments — not to build profiles of individual patients. GDPR, HIPAA, and local frameworks supported by design. Data minimisation applied at ingestion. Workforce signals have aggregation thresholds — no individual response is identifiable.

DPIA templates available for NHS, Gulf, and US contexts.

Security Built for high-trust environments

Role-based access throughout. All data encrypted in transit and at rest. SSO and MFA standard. Audit logging on all data access events. ISO 27001 and SOC 2 infrastructure. CX Copilot operates on processed intelligence only — no external calls with patient data.

Security questionnaires, pen test results, and IG documentation available on request. Formal assurance is part of every enterprise engagement.

Ready to govern the human system?

Start with the intelligence you already have. Expand from there.